Author Archive

Besides Cookie Month,
it’s Cyber Security Awareness Month

October 11, 2017

I AM REMISS. I allowed September to come and go without wishing anyone a happy Chicken Month. As long as I’m catching up, and despite my failure to send out greeting cards, I also hope you had a great Oatmeal Month in January and a happy Pig Day in March. And then there was International Beer [...]

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Oh what a tangled
(dark) web we weave

October 10, 2017

How the U.S. government helps cover the overhead of people trying to hack your bank When you email or visit a website, your computer leaves behind a calling card in the form of its IP address. Short for “Internet Protocol,” the IP address helps devices locate and recognize each other, thus speeding communication. People, too, [...]

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Digital is hot but don’t
close your branches yet

October 3, 2017

Read my new article in The Financial Brand Consumers approach their personal banking in many ways, using different channels for different types of transactions. The use of both basic and advanced digital banking channels is increasing, as customers become familiar with new technologies and capabilities. Though branches still offer some value for consumers, comfort with [...]

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Staying true to the brand
versus being stubborn

September 27, 2017

ANECDOTES ABOUND of companies that prosper by sticking to brand promises.* That’s great when brand promises are relevant. Sticking to promises no one gives a hoot about isn’t so much a show of brand integrity as a show of stubbornness.  For a look at how clinging to “because that’s our brand” isn’t always a good thing, [...]

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Silver lining behind
the Equifax hack

September 22, 2017

PERHAPS YOU HEARD: Equifax was hacked on September 7. There are some who would reassure us by pointing out that 143 million accounts is less than half the number of MySpace accounts and less than one-third the number of Yahoo accounts that were hacked. I have two reactions. My first reaction is that would-be reassurers could [...]

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